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CRM Masters
kubrick group- IT outsourcing
  • February 10, 2024
  • CRM-Masters
  • 0

Case Study-ZOHO People For IT Outsourcing Company


IT outsourcing


Zoho People, Zoho Recruit


United Kingdom

Business Type

B2C & B2B

Project Background

Our client believes that solving big challenges with data and technology needs more than regular consultants and similar ideas. They actively look to encourage smart, passionate people from different backgrounds. This helps them bring a new and special way of doing things for businesses, making the most of data and the latest technology.

However, they encountered some issues in their business and approached CRM Masters Infotech for solutions. Recognizing their need for innovative strategies, we provided customized solutions that addressed their challenges, enabling them to leverage data and cutting-edge technology more effectively.

Business Problems

Before Implementing Zoho CRM, They Faced Many Challenges

Business Problem

Our client was facing various challenges in managing their HR processes. With their large workforce, it was difficult for them to operate tasks.

  1. Inefficient HR Processes: Our client was struggling with their old manual and time-consuming HR processes. Tasks such as employee onboarding, attendance tracking, and leave management could be prone to errors and delays. This inefficiency can lead to decreased productivity and dissatisfaction among employees.
  2. Lack of Centralized Employee Information: They faced challenges maintaining a consolidated and up-to-date database. This can result in difficulties accessing crucial information, making informed decisions, and ensuring compliance with HR regulations.
  3. Inefficient Recruitment Processes: They were struggling with manual recruitment tasks, leading to inefficiencies in sourcing, screening, and selecting candidates. This was causing delays in filling open positions and increased time-to-hire.
  4. Limited Insights: Gathering actionable insights into their recruitment performance was difficult. It was impossible to optimize recruitment strategies without data-driven decision-making, which can lead to poor hiring results.

Business Objectives

  1. Streamlined Onboarding Process
  2. Better Employee Management
  3. Optimize Recruitment Processes
  4. Improve Candidate Database Management

Our Solutions

Business Objective

Zoho People:
We implemented Zoho People as an HR management software to solve the business’s challenges. This includes features such as automated onboarding, efficient time and attendance tracking, leave management, and centralized employee information.

Zoho Recruit:
We provided Zoho Recruit as a solution, which serves as an end-to-end recruitment solution, addressing the challenges associated with talent acquisition. This platform facilitates optimized recruitment processes through features like resume parsing, candidate tracking, and interview scheduling.


Zoho People and Zoho Recruit: We have successfully integrated Zoho People and Zoho Recruit to create a seamless and interconnected HR and recruitment ecosystem. This integration was implemented to address the need for a unified platform that streamlines data flow and collaboration between these essential functions.

Impact Of Our Solutions

  • By implementing Zoho People and Zoho Recruit, our client have significantly noticed positive changes in their business processes. 

    • Streamlined Workforce Management: The integration has streamlined HR and recruitment processes by ensuring seamless data flow between Zoho People and Zoho Recruit. This has eliminated repetitiveness, reduced manual errors, and enhanced the overall efficiency of workforce management.

    • Unified Workforce View: The integration provides a complete view of the workforce, from recruitment to ongoing employee management. This comprehensive perspective allows for better decision-making based on unified and up-to-date data, managing a more strategic and cohesive approach to human resource management.

    • Enhanced Onboarding: Real-time updates and shared insights facilitate better communication, ensuring well-informed recruitment needs, employee statuses, and overall workforce dynamics. The onboarding experience for our client has improved, reducing manual data entry and accelerating the onboarding process.


  1. 90-95% Improve operational efficiency
  2. Enhance workforce management
  3. Well-organized database
  1. 97-98% Reduce manual errors
  2. Streamlined candidate management
  3. Informed decision-making 

About CRM Masters

CRM Masters Infotech team is an experienced technology solutions provider with expertise in CRM, automation, and integration services. Our dedicated team of professionals is devoted to providing customized solutions, empowering businesses to excel in the current competitive environment. Our team has years of experience executing projects in diverse industries, and we strive for excellence and innovation on every project we take on.