The Zoho CRM platform is the industry’s leading name and offers businesses worldwide, a complete CRM solution that can be customized to suit the needs of their organizations. Companies across sectors can build meaningful customer relationships with its suite of omnichannel, analytics, automation, process management, sales enablement, and other services. However, if you are using Zoho CRM without any integrations, you are missing out on a lot. There’s no place for a siloed application in the age of cloud computing and multiple applications. Your business needs to be integrated with Zoho CRM Integrations and other tools to build a robust sales and marketing ecosystem.

Benefits Of System Integration

There is a multitude of tools present in the market nowadays. However, working with them is not that easy. Switching between the applications or manually upgrading things can be tedious and time-consuming. And that is where system integrations come in handy!

Top 5 Zoho CRM Integrations

1. Leadfeeder

Leadfeeder is a B2B list-building tool that provides insights into the visitors to your website, the pages they visit, and how long they were on your site. This way, you’ll be able to identify which prospects are interested in your services and what they are looking for.

By integrating Leadfeeder with Zoho, you can reduce the customer’s sales cycle to three simple steps:

1. Identify the company that paid a visit to you in Leadfeeder
2. Qualify them in the Zoho CRM
3. Finally, target them to close the sale.

2. Outgrow

As part of Outgrow’s lead nurturing process, marketers get everything they need to get going. It lets you create highly tailored and engaging content formats, including quizzes, suggestions, surveys, chatbots, forms, polls, and evaluations. You can also use this technology to capture and preserve vital client data for qualification and segmentation.

The combination of Outgrow and Zoho CRM can help you in –

1. Automated submission of lead data collected from each Outgrow experience to Zoho
2. Filtering the lead data before passing it to Zoho
3. Enhancing and automating all stages of inbound lead generation

3. LinkedIn Sales Navigator

With LinkedIn Sales Navigator, you can efficiently find new connections and leads. With this tool, your sales prospecting becomes more accessible and effective as it eliminates the need for ice-cold calls. There will be no more shifting of tabs between LinkedIn and your CRM for collecting the users’ information. It even allows you to push your leads from Zoho CRM to Sales Navigator and send them InMails even if they aren’t a 1st level connection.

Here’s what you can do when you link LinkedIn Sales Navigator with Zoho CRM –

1. Get insights into LinkedIn profiles, company information, and company records with Zoho CRM
2. Seamlessly sync the contacts in Zoho with LinkedIn Sales Navigator
3. Send personalized messages to contacts through InMail.

4. MailChimp

The MailChimp marketing automation platform enables subscribers to be converted into leads and provides real-time visibility into marketing activities. Using Zoho CRM will allow you to view your sales pipeline more clearly and nurture leads with a clear view of what works.

With MailChimp’s integration with Zoho CRM, you can:

1. Capture emails and other important lead information in Zoho CRM directly
2. Engage stakeholders in the process and help them meet the preset goals through insights
3. Personalize campaigns based on the lead segment to improve engagement

5. Zoho Campaigns

Zoho Campaigns is Zoho’s email automation platform that helps run multichannel social campaigns and nurture leads. Business owners can use it to deliver the right message at the right time to the right set of leads with its seamless integration with Zoho CRM.

When you add Zoho Campaigns to your Zoho CRM, you can:

1. Send visually appealing newsletters by choosing from an array of pre-designed templates
2. Transfer leads from Zoho CRM to Zoho Campaigns automatically
3. Email marketing metrics like real-time open and click rates can be tracked easily.
4. Run targeted email campaigns based on the lead information available.

Conclusion

We, CRM Masters, are Zoho Premium Partners. And thereby hold profound expertise in Zoho. Solutions tailored by our experts for your business will indeed leverage the power of Zoho for you. Let us know if we can help you or provide assistance in any case.