If you are the decision-maker in a business, you must have heard the term CRM bandied about a lot. It has become an indispensable tool for companies with a customer base. CRM deployment can change how your team will work and even help your business reach an entirely new level.

It can be pretty daunting to choose from the number of CRM products available. Still, if you are mainly after the established ones, the two biggest giants in this war are Microsoft Dynamics 365 and Salesforce.

This blog will help you understand some vital distinguishing factors between the two. Let’s get started!!!

Comparing Microsoft Dynamics 365 & Salesforce

1. Deployment Options

Microsoft Dynamics is a little more flexible than Salesforce as it offers cloud, on-premises, and hybrid models, while Salesforce is built and designed exclusively for the cloud. It can be an excellent option for businesses looking for the cloud than the on-premises option. On the other hand, Dynamics 365 can be helpful for companies with unique deployment needs.

2. Pricing

The price tags can be one of the most critical considerations while buying the software solution for your business.

Businesses can choose either the individual module or the complete bundle. If we talk about bundle pricing, then Salesforce has a comparable industry price to Microsoft Dynamics. In the case of the monthly subscription, the Dynamics plan is less expensive than the Salesforce.

3. Training

Dynamics don’t usually handle the CRM implementation in-house. They will outsource to one of their partners, while Salesforce can manage in-house implementations or even outsource to other partners, depending on customer needs.

4. The Integrations and Add-ons

Investment in any of these two is more than just an investment in the software. Many secondary elements come along with these.

Salesforce application extension is one of the largest B2B stores in the industry. It features thousands of third-party integrations that can help businesses get more out of the platform. Salesforce also offers robust E-Commerce facilities to their business customers.

Microsoft has native integration with LinkedIn, so it can identify the leads and help build the business. If you are already using Microsoft products, it can offer you seamless integration with other Microsoft products such as Office 365, Outlook, and Power BI.

5. Service Level Agreement

Microsoft offers 99.9% uptime through its service level agreement, while the SLA with the sales force is only available on the requirement and must be negotiated.

6. Artificial and Automated Intelligence

Both Dynamics 365 and Salesforce have enterprise-level solutions to build or acquire AI to make their tools even more smarter.

Microsoft AI tools are integrated with Dynamics 365, providing intelligent sales predictions in both the sales and service modules.

Salesforce Einstein AI uses intelligent algorithms to provide the solutions. This tool can run seamlessly with Salesforce but currently is an add-on cost.

Summing it Up!

Below is the table of comparisons between Microsoft Dynamics 365 and Salesforce. Each factor has been given a ranking from 1-to 5 so that you can see a more clear picture.

If you are struggling to determine what solution is best for your business. In that case, we at CRM Masters can help you figure out whether Microsoft dynamics or Salesforce is the right fit for your business by analyzing your company size, type, and niche.

We hope that you have some basic ideas regarding these two giant rivalries in the market.

Still confused? Feel free to contact our product experts to get a free consultation from CRM Masters!