What is Shopify and How Does it Works?

Online shopping is becoming more popular, making it harder for businesses to start selling online and reach more customers. This is where Shopify comes in. Shopify is easy to use, especially for small businesses, allowing them to have an online store and sell their products on various social media and seller marketplaces from one dashboard.

This blog helps you to understand Shopify and how it works to build eCommerce websites. 

What is Shopify?

Shopify is a leading e-commerce SaaS platform designed to simplify the online sales process, offering complete features for the management, development, and expansion of online e-commerce stores.

Shopify has become the most used website builder for online shopping due to its ease of use and rich features. It would provide all that a small or large business needs in one e-commerce store. Shopify includes all the business operating tools, including managing your store and inventory, taking care of payments, shipping, customer support, marketing, and monitoring sales.

Features of Shopify

There are many features of Shopify, but we have described a few significant features that can help your business:- 

1. Online Store Editor

You can set up a website based on a theme using this online store editor, making creating a fantastic online shopping experience easier.

2. Hydrogen and Oxygen

Build your e-commerce site in half the time and get launched on Oxygen, with Shopify’s international hosting service.

3. Shopify Checkout

Shopify Checkout is secure, lightning-fast, and built for conversions.

4. Free Themes

You can use free themes within Shopify including industry-specific templates, which can also be customized without even knowing any coding.

5. Custom Storefronts

Make the store look attractive enough to attract customers, keep repeating them, and raise retail sales.

6. Metafields

You can provide more information for your Shopify store by saving particular, organized details on any essential items you may have.

7. Liquid

You can, through Shopify’s open-source programming language, either change your store or add in microservices.

8. Live View Reports

Live View will provide a real-time video feed into what’s happening in your retail stores.

9. Payment Gateways

Shopify effortlessly integrates with over 100 payment providers worldwide.

10. Shopify POS

Shopify POS will enable merchants to sell out offline but stay connected with the online business constantly.

How Shopify Works? 

Shopify tools and products work together as a unified system to help you sell to people everywhere.

1. Build an Online Store 

Create your online store in minutes with the Shopify store editor. With over 70 store themes available, each with drag-and-drop features for simplicity, you can easily design a store that matches your brand’s style. Add dynamic scrolling, and hover effects, and customize colours, images, and fonts to make it visually appealing and interactive.

They are mobile-friendly, ready to use and customization-friendly without coding. You can add third-party apps or utilize Shopify’s Magic, a built-in AI that produces product descriptions or manages content.

2. Payment Setup 

Accept Credit cards through Shopify Payments, a third-party service that takes payments on your behalf. Once your store is live, Shopify Checkout offers a safe, incredibly fast checkout experience designed to maximize conversion. A/Cs with all primary payment methods at the launch of your store.

Shop Pay is the fastest path to checkout on the web. It may enable the shopper to place orders with a single tap.

3. Automate Shipping 

Shopify offers simple, efficient, and also cost-effective shipping. Such shipping can create labels, provide customers with fantastic tracking information, and even give shipping up to 88% discount.

4. Ship Orders 

Shopify provides numerous services, including print and shipping labels, lower shipping rates, insurance, etc. From your dashboard, you can see all the orders coming your way.

5. Manage your Inventory 

Shopify’s dashboard tracks inventory levels, showing incoming and committed stock and moving things from one store to the warehouse and vice versa. This dashboard even lets you sort orders by fulfilment method or delivery location, so you can also edit them if necessary.

6. Sell Through Multiple Sales Channel 

You don’t need to sell your products through your website exclusively. You can leverage Shopify to list your products on platforms like Google, eBay, Walmart, TikTok, Pinterest, Facebook, Instagram, and more.

7. Track your Orders 

All orders placed on third-party websites, the seller’s website, or in person are made available to Shopify users through a dashboard that offers all reports and analytics. Shopify Mobile app affords control over several other features, including uploading product photos, setting prices, processing refunds and sales, watching visitor traffic, and receiving order notifications, amongst others, to communicate with employees.

8. Integrate 8000+ Apps 

You can expand your store’s features with the third-party applications developed by Shopify Partners. 

9. Communicate with Your Customers 

You can utilize a variety of Shopify programs to establish a chat app on your website, launch email campaigns, and create ads on Facebook and Instagram.

10. Grow with Your Business 

Shopify powers businesses from the world’s largest retailers to grow and succeed. Retailers such as Staples, Converse, and Glossier use building blocks and APIs from Shopify to quickly and seamlessly integrate all their existing systems in an integrated way.

Conclusion 

Shopify is the most complete eCommerce solution, making building and running an online store easy. Shopify provides a complete eCommerce solution for business growth with diverse customized features, strong payment capabilities, and smooth integration processes. It will provide everything you need to become an online business in today’s competitive market, whether a new emerging brand or scaling an existing one.

Looking to create or optimize your Shopify Website? 

CRM Master’s Infotech provides trusted Shopify Development Services and build a professional and fully customized website tailored to your business needs. 

Contact us today to get started!