Business Central Case Study
  • October 23, 2024
  • CRM-Masters
  • 0

Business Central for E-commerce Industry

Client Profile

Our client is running a clothing e-commerce business in the United States of America (USA). They take care of their clients’ lifestyles and focus on offering high-quality apparel with excellent customer service. With their strong commitment to quality and customer satisfaction, they continue to grow their presence in the competitive fashion industry. They are also looking to expand their business into other product categories such as accessories, shoes, and home goods. Our client is confident that their focus on quality and customer service will help them achieve their expansion goals.

Customer Background

Our client, a successful E-commerce business, was facing several challenges. Their operations had expanded quickly, but their internal systems couldn’t keep up. They were dealing with outdated software and manual processes that slowed down their ability to handle increasing orders and maintain customer satisfaction.
The company approached CRM Masters looking for a solution that could integrate all their operations—from finances to order management—in one place. They wanted a reliable, scalable system that would reduce errors, provide re

E-commerce Business Customer Background
Technology We Use

Business Central

Region

United States

Business Type

B2B (Business to Business), E-commerce

Challenges Faced by Our Client

Manual Work Slowing Process

They were manually managing key tasks like inventory tracking, order fulfilment, and financial management. This led to frequent errors, delays, and wasted time, especially during peak sales periods.

No Real-Time Visibility Across Departments

Each department was using its system, creating data loss. Management didn’t have a clear, real-time view of how the business was performing, which made decision-making slower and less accurate. 

Order Fulfillment Issues Impacting Customer Satisfaction

With the increasing volume of orders, they struggled to keep track of inventory, leading to stockouts or overstocking. Customers sometimes had to wait longer for their orders, which hurt satisfaction.

Outdated System Making Decisions Harder

Generating reports to analyze financials or sales trends was time-consuming. Without easy access to reliable data, management found it difficult to make informed decisions.

Scalability Problems

Their existing systems weren’t built to handle the company’s growing size. As sales increased, the limitations of their tools became even more apparent.

Solution Proposed

How We Solved Their Pain Points?

To tackle these issues, we implemented Microsoft Dynamics 365 Business Central.

Single System for All Operations

We integrated the client’s financials, inventory, order management, and customer service into a single system. This meant that everyone, from the sales team to the accounting department, could access the same real-time data, improving communication and reducing errors.

Custom Reports to Keep Tabs on What Matters

We set up custom reporting tools that made it easy for them to generate reports on sales, customer behavior, and finances. This gave them the insights they needed to tweak their operations and focus on areas that could improve performance. 

Automation to Save Time and Reduce Errors

We helped the business process orders faster and more accurately by automating processes like order tracking and inventory management. They no longer had to rely on manual entries, which cut down on mistakes and saved time.

Real-Time Data for Quicker Decisions

With Dynamics 365, management now has access to real-time insights into their sales, inventory levels, and financial performance. This allowed them to make faster, better-informed decisions and respond more quickly to changes in the business.

Scalable for Future Growth

Dynamics 365 Business Central is built to grow with the business. As the client continues to expand, the system can handle more data, transactions, and users without breaking down or becoming inefficient.

Results

Observed Impact on Customer's Business Operations

The changes we made had a big impact on how the business operated, delivering measurable results:

90%

Efficiency Improved

Automation and real-time data access reduced the time spent on manual tasks and improved overall efficiency by 90%.

95%

Improvement in Inventory Accuracy

Real-time inventory tracking meant that the business no longer had to worry about stockouts or excess inventory. They saw improvement in inventory accuracy, which helped optimize their stock levels and reduce waste.

50%

Order Fulfillment Time Cut

With better order tracking and automated inventory management, the business was able to reduce the time it took to process and fulfil orders which led to faster deliveries and happier customers.

85-90%

Faster Access to Data

Management could now make quicker decisions based on accurate, real-time data.

TESTIMONIALS

Customers Reviews

Windlas Biotech Limited

Uttarakhand, India

yellow-five-stars

CRM Master has a strong method of working, which starts with a process of fully understanding your spec. This is a valuable process which can result in enhancements. After this, a competent manager is assigned who will liaise between you & the development team. Communication is excellent.

Is Your Business in Need of Help?

At CRM Masters, we’re all about simplifying business processes to help companies grow. For this E-commerce client, implementing Microsoft Dynamics 365 Business Central solved their operational challenges and set them up for future success. With improved efficiency, faster order fulfilment, and better decision-making, they’re now in a position to scale without worrying about their systems holding them back.

 

If your business is facing similar challenges, we’re here to help. CRM Masters can provide the solutions you need to simplify operations and prepare for growth. Let’s make your business easier to manage and more efficient—just like we did for this E-commerce client.

ABOUT US

CRM Masters Infotech

Founded in 2016, CRM Masters Infotech (ISO 9001:27001) is a Zoho Premium Partner and a Salesforce Certified Partner.

We help businesses run smoother and more efficiently by providing custom CRM and ERP solutions. With over 8 years of experience and a team of professional developers, our goal is to take the hassle out of managing day-to-day operations, allowing companies to focus on what matters most—growing their business.

 

We provide real-time insights that empower better decision-making by integrating seamlessly into existing workflows, reducing manual errors, and reducing manual costs. Whether it’s automating processes, improving customer relationships, or scaling operations for growth, we ensure that businesses have the tools they need to succeed in a competitive market.

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